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TL;DR: Reddit is a data goldmine, Dogecoin is having the last laugh and Brandwatch is key to accessing these insights.

This blog has been introduced in true Reddit fashion. TL;DR stands for “Too Long; Didn’t Read” and is conventionally followed by a short and sweet summary of whatever bit of writing was deemed too long to read. This blog might be a bit more on the lengthy side but I assure you, it’s 100% worth the read.

Stop scrolling and Press Play

If 2020 were a rom-com, it would involve two attractive, young people meeting by chance online, going on romantic dates and getaways online (don’t ask us about the logistics), having an online feud only to get back “together” and eventually get married (probably online too) and live digitally ever after. I’m sure you don’t need to guess where you’d watch a rom-com like this: online too, right?

The Inside Scoop On Your Audience: South African Food Shoppers

GWI has recently released a localised, South African report containing insights for one of the top drivers of the world’s economy: Food Shoppers. Food Shoppers are defined by GWI as “Cooking enthusiasts who are the main food shopper in their household.”

Brandwatch

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TL;DR: Reddit is a data goldmine, Dogecoin is having the last laugh and Brandwatch is key to accessing these insights.

This blog has been introduced in true Reddit fashion. TL;DR stands for “Too Long; Didn’t Read” and is conventionally followed by a short and sweet summary of whatever bit of writing was deemed too long to read. This blog might be a bit more on the lengthy side but I assure you, it’s 100% worth the read.

A Black Friday Indeed

__Black Friday__ is the biggest shopping day of the year. It usually kickstarts the festive-season-spending with consumers making large purchases and retailers making large profits in one day. Things took a different turn this year with the pandemic.

COVID-19 South Africa Insights: What are people missing?

#lockdownSA:What are people missing Using Brandwatch's consumer insights platform we dig deep into South African conversations during this period of national lockdown. We take a look at what people have been issing the most as well as how South africans have been keeping themselves busy during this period. From missing their friends to baking banana bread. We cover it all.

Stop scrolling and Press Play

If 2020 were a rom-com, it would involve two attractive, young people meeting by chance online, going on romantic dates and getaways online (don’t ask us about the logistics), having an online feud only to get back “together” and eventually get married (probably online too) and live digitally ever after. I’m sure you don’t need to guess where you’d watch a rom-com like this: online too, right?

The Inside Scoop On Your Audience: South African Food Shoppers

GWI has recently released a localised, South African report containing insights for one of the top drivers of the world’s economy: Food Shoppers. Food Shoppers are defined by GWI as “Cooking enthusiasts who are the main food shopper in their household.”

Why We’re Less Concerned About Online Privacy in 2021.

In GWI’s latest Connecting The Dots report, they speak about our relationship with online privacy as “digital citizens” and how that relationship has and still is evolving in an article called Data For Good. Good news: it’s not all negative. GWI covers the advantages that come with sharing your personal data along with key insights into how people feel about personal data sharing. Still, a relationship is maintained by two sides, and industries that work with consumers’ sensitive information should use it in a way that benefits both parties. Let’s take a look at how the world feels about this.

Hootsuite

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Tracking Instagram Carousels Performance Made Easy

Hello December! Today Hootsuite brings you a little light summer upgrade and a sizzling hot new product feature. For the longest time, users have not been able to report on Instagram Carousels despite them being one of the most engaging formats on social media, but that is all in the past now.

The Best User Interface we've seen in 2020 - Hootsuite's latest release

Just in! Hootsuite has updated its dashboard for a better social media management experience. While some owlies have already been enjoying the new look and feel, the final implementation across all accounts will happen towards the end of August 2020.

Customer Engagement

Customer engagement, for some companies building engagement is an obstacle, while others aren't able to keep up with it. So through all of this, what is the right way around it and where can mistakes be avoided? Luckily Hootsuite has a toolkit to show you the way, and for everything else there's the wise words from a 90s girl band. Have a look to find out more.

4 ways to improve customer satisfaction scores (CSAT, NPS, and CES) with digital customer service

The success of any business lies in the ability to improve experience at every step of the customer journey. Measuring customer satisfaction helps brands to identify if they are aligned with the ongoing efforts of the organization to continue delivering value to customers. This also provides valuable insights about the quality of their customer care.

Modern Chat & WhatsApp Surveys

With Modern Chat, this flexible feature achieves more comprehensive complex functionality while at the same time, strives for easy-to-administer self-service.