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Employee Advocacy Program Guide

IN SOCIAL MEDIA, SOMEONE ADVOCATING FOR YOUR BRAND isvery powerful. Advocates give their friends, families, and colleagues trusted advice that is more credible than traditional advertising. They defend a business against negative messaging, volunteer ideas for product and service improvements, and they do it all for free. While enterprises tend to reach out externally, the best advocates hide in plain sight—their own employees.

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Trends that are likely to continue in a post-COVID 19 world

We can all agree 2020 has thrown a spanner into the works in everyone’s lives, from personal to work to how brands need to rethink their strategies and where consumers are spending more time these days. COVID 19 has brought radical change and new habits, opinions and perceptions.

By Ryan Brunyee
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Sony finally reveals the PS5 design and the internet goes ballistic

Sony finally reveals the PS5 design and the internet reacts as expected Sony PS5: The design that left the internet SHOOK!

By Machele Sedibane
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Modern Chat & WhatsApp Surveys

With Modern Chat, this flexible feature achieves more comprehensive complex functionality while at the same time, strives for easy-to-administer self-service.

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Customer Engagement

Customer engagement, for some companies building engagement is an obstacle, while others aren't able to keep up with it. So through all of this, what is the right way around it and where can mistakes be avoided? Luckily Hootsuite has a toolkit to show you the way, and for everything else there's the wise words from a 90s girl band. Have a look to find out more.

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By Ashleigh Jacobs
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COVID-19 South Africa Insights: What are people missing?

#lockdownSA:What are people missing Using Brandwatch's consumer insights platform we dig deep into South African conversations during this period of national lockdown. We take a look at what people have been issing the most as well as how South africans have been keeping themselves busy during this period. From missing their friends to baking banana bread. We cover it all.

By Tumi Motedi
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How the South African Fast Food Industry Continues to Evolve

Food delivery has been around for years however not in the form that it is today. Food delvivery apps have evolved over time to make it even more convienent that ever before. Today you can order anything from your food, groceries and even alcholic beverages. Using Brandwatch's new consumer insights platform we take a look at the South African discussion.

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By Machele Sedibane
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#LockdownSA : What are South Africans Baking?

#LockdownSA: Baking What to do with all that extra time during lockdown? While many South Africans took this time to read that book they've been meaning to read, complete that unfinished DIY project gathering dust in the garage, the data tells us otherwise. When the going gets tough, South Africans get baking. Using Brandwatch's new consumer insights platform we take a look at the ever growing baking conversation. Tjaart Walraven and Shirley Guy would be proud!

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By Kristina Sutton
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How Do Travel Sites Fare on Social Media in South Africa?

Travel has become a big part of the South Africa culture. Not only locally but internationally.Using Brandwatch's new consumer insights platform we took a deeper look into the online travel conversation. We look into favourite sites, customer care and most popular dreamed about destinations.

By Tumi Motedi
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Are South African's Living on the Vedge?

Veganism is all the rage at the moment. We used social media data to understand the South African attitudes and rise in conversations around both vegetarianism and veganism.

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By Kelvin Jonck
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