Powerful social media analytics

Rival IQ delivers analytics and competitive insights to help digital marketers make informed decisions, improve results, and better understand competitors.

No data scientists required for success

Using benchmarks and comparative analysis, Rival IQ enables digital marketers to uncover new opportunities, identify trends, and track results across all the main social channels and the web.

Strengthen your social strategy with Rival IQ

All your paid, organic, and competitive social stats alongside the customizable dashboards and reports of your dreams. Crush your competition with on-demand social media analytics, alerts, and custom reports.

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Competitive Analysis

Stronger social media strategy with everything you need to compare your social to your competitors’.

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Social Posts Analysis

Highlight trends and uncover opportunities to improve your engagement on social.

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Social Reporting & Audits

Quickly track, measure, and present metrics and insights from your social. Audits in the blink of an eye with custom reports and complete social data.

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Jam-packed with features to strengthen your social strategy

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Tracking & Benchmarking

Comprehensive metrics and profile and post tracking on Instagram, Facebook, Twitter, TikTok, and LinkedIn.

  • Boosted Post Detection: Our machine learning helps you react quickly, copy successful posts, or explain an increase in competitors’ engagement rates
  • Social Posts analysis: Powerful tools including hashtag analytics, popular topics, post times, media types, keyword search, and more
  • Alerts: Never miss a competitor’s move with our always-on social post and profile monitoring
  • Landscapes & Company Filters: Compare your social performance against your full industry, or go head-to-head with your #1 rival with customisable landscapes and company filters
  • Post Tagging: Measure anything, from campaigns to influencer mentions to peanut butter vs. jelly mentions with custom tags
  • Posted URL analysis: Understand and improve your content curation across social while revealing your competitors’ most-shared links

Tracking & Benchmarking
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Private Measurement

Track all your organic and paid social performance in one place across all your channels.

  • Instagram Insights: Track your Story performance, profile visits, post engagements, follower online time, and more
  • Facebook Insights: View Page and Post analytics, reach, demographics, and so much more
  • Facebook and Instagram Ads: Easy-to-understand campaign dashboards at your fingertips help you understand who you’re reaching, how much it’s costing you, and how you can optimise your ads
  • LinkedIn Page Analytics: Monitor your activity and impressions, highest-performing hashtags, plus in-depth info on your LinkedIn followers like demographics and the best times of day to post
  • Twitter Analytics: Keep a close eye on your Twitter post engagement and follower count. Track your competitors and get deeper metrics for your own handles including impressions and clicks

Private Measurement
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Social Listening & Search

Incredible Instagram and Twitter search at your fingertips–plus, never miss a handle or campaign mention with always-on alerts.

  • Twitter Mentions: Access your Twitter handle mentions for deeper engagement and smarter retweets
  • Instagram and Twitter Discover: Identify influencers and brand advocates plus trending hashtags and keywords using our live social search features

Social Listening & Search
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Web Analytics & Reporting

With an integration to Google Analytics, all your social and web data is a part of your competitive platform.

  • Title and Meta Tag Tracking: Spot changes in your competitors' positioning and messaging by monitoring technical SEO elements like meta descriptions and title tags
  • Google Analytics Reporting: Segmented GA reporting simplifies Google Analytics down to clean, organised, and exportable reports
  • Customisable Reporting: Ultimate configurability in our app for the metrics that matter most to you, plus alerts and exports where and when you need them

Web Analytics & Reporting

use cases

Social media solutions for a wide range of industries

Easily manage social analytics for all your clients – and win new business. Measure results across key social channels, show off your hard work with easy reporting Impress prospects with data-packed pitches.


One advanced software solution for every branch of your social media marketing efforts. Gain the competitive edge as sharp as your contour .

Beauty brands

Track & simplify your social marketing across all your handles and turn your fan base into online fanatics.

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