The Cape Epic - Top insights from race day to today


The Absa-sponsored mountain biking event is a spectacle that is revered all around the world. With 680 teams and challenging new routes every year, this is an experience that every daredevil aspires to conquer at least once in their lives.

But what does the average person mentioning the event look like and where can you find them? We at YOUKNOW Digital have taken it upon ourselves to dig deep into this event, giving you everything you need to know about this year's audience and what exactly is cycling through their minds regarding the Cape Epic.

What to expect:

  • Audience Breakdown
  • Mention Breakdown
  • Sentiment Breakdown
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